Thoughts on Obamamercial after sleeping on it
October 30th, 2008 | by chu |
I have been heads down this morning and not had a chance to see what smarter political analysts are saying about last night’s 30 minute Obama Infomercial, but here’s my gut:
After sleeping on it, I thought the Obamamercial was beautiful and touching, but will not move the undecided’s one point. Money would have been better spent:
- Directly and clearly addressing the RNC/McCain attacks e.g. “Obama will let the government take over health care.” “Joe the plumber’s taxes will increase.” Etc.
- Having surrogates like Colin Powell, Les Clark, Warren Buffet address the experience issue. Even Newt Gingrich said the Powell endorsement took “the experience question off the table.”
Although I have not seen the data, I have heard several pundits claim the undecideds are mostly uninvolved people. If true this would support the theory that the polls are moving to McCain because they are responding to things like the RNC terrorist direct mail or some email about Michelle Obama spending $400 on lobster. No way they would watch a 30 minute infomercial.
Tags: ads, infomercial, Obama
